// basma · senior product designer · europe
11+ years turning gnarly technical systems into products people actually enjoy. If it's hard, I'm interested.
End-to-end UI/UX — from user flows and wireframes to polished, production-ready interfaces.
Research, audits, and product thinking that align design decisions with real business goals.
Scalable component libraries, tokens, and documentation that keep teams aligned and shipping fast.
Interviews, usability testing, and data-driven insights that ground every design decision.